Just found a blog written by Andrew Clay about every British feature film released in the UK in 2009. He tried to see as many as he could in the East Midlands, where he lives. As Andrew points out, 90 Brit flicks were theatrically released this year, or 20% of all films, but even though he was paying attention, it was hard to find out about them – few were significantly promoted, watched, or made money. Be great to map this study against DVD releases, windows, and films for download both legal and illegal – Andrew, can you? 

In my view we can extend the reach of these films by closing all the windows and making one piece of marketing for one day and date release – theatric, online, DVD. Has anyone got good stats about when this has happened? How long before we don’t need a theatric to get the press and marketing that films need? I admire the work of Gigantic Digital to make this happen, with films like Must Read After My Death - getting press across the State for a New York only theatric release. More of this please.